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Networking is important from an individual, enterprise, and agency perspective. We have already seen the variety of commercial, public, and non-profit stakeholders involved with the delivery of tourism opportunities within a single community. Local traffic, health, and police departments can develop better policies and operate more effectively if they coordinate with lodging, food service, entertainment, and other tourism commercial interests. Developers and entrepreneurs can produce better visitor services if their relationships with political governmental agencies are proactive rather than reactive.
Business activities that are well integrated with other elements of the tourism system (attractions, services, and transportation) can be better promoted. Every tourist business, every non-profit group, and every public agency involved with tourism can benefit, and can help tourism within the community benefit by networking with all other community interests.
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