2009 National Extension Tourism Conference
“The Tourism Connection: Sustaining People, Places, and Communities”

The Yarrow Resort Hotel and Conference Center, Park City, Utah
June 14-17, 2009

Program Agenda at a Glance

Download Full Program Agenda as PDF File

LIST OF PRESENTATIONS

Program Agenda Powerpoints
Sunday, June 14

Pre-Conference Workshop—Applications of GPS to Support Tourism Planning

Leigh von der Esch's (Utah Office of Tourism) Opening Welcome Presentation

Poster Session (PS)

• Enhancing Rural Tourism Through Research and Innovation
• Economic Impact of Tourism in the Northeastern Badia of Jordan
• Recycling a Swine Production Unit into a Natural Resource Education Center—Turning a Sow’s Ear into Nature Based Tourism
• Integrating Geospatial Tools to Support Tourism and Economic Development in the Rocky Knob Region, Virginia
• Active Park Visits in Minnesota: Leisure Time Physical Activity, Motivations, and Constraints
• Visitor-Artists/Artisans Interaction and Its Outcome for Events: Exploring Visitors' Revisit Intention and Consumption Behavior at an Art Festival
• Marketing Meat Goats in New Jersey
• Impacts of Economic Sanctions on Tourists' Accommodations and Travel in Iran
• To Establish the Tourism Potential Assessment Method in Cultural Heritage Landscape: The Case of Danshuei, Fort San Domingo, and Surrounding Historical Buildings in Taiwan
• Show Me the Money! Innovative Fundraising for Extension Programs
• The Application of Policy Networks in Agritourism Research: A Case of the U.S. Virgin Islands
• Collaborating on Heritage Tourism in Humboldt County, California

Monday, June 15

Keynote Speaker I—Dr. Kelly Bricker
The Partnership for Global Sustainable Tourism Criteria: Charting a Sustainable Future

Concurrent Sessions 1

• A-Case Studies, Research, and Resources in Agritourism
• Agricultural Tourism in the U.S.: A Collaborative Research and Extension Project

• Development of sustainable local food supply chains for agritourism in the U.S. Virgin Islands

• Rural Tourism Development: A Case Study of the Shawnee Hills Wine Trail in Southern Illinois

• B-Building Sustainable Tourism Development—Strategies and Green Practices
• Driven by NEED: Building Sustainable Tourism in Minnesota
• Developing Collaborative Partnerships and Sustainable Tourism Strategies: An Application of Multidestination Travel Marketing
• Green Certification for Motorcoach Transportation

• C-Cultural Heritage Tourism Resources Development
• Civil Rights Tourism in Alabama's Black Belt
• Exploring the Importance of Cultural Tourism Experience Components: A Case Study
• Building Community through Arts and Heritage

• D-Tourism and Recreation—Participation, Visitor Impacts, and the Visual Environment
• Initiatives to Encourage and Sustain Family Participation in Nature-Based Recreation
• Evaluating Extension Efforts in New York’s Eastern Lake Ontario Dune and Wetland Area
• The Effects of the Visual Environment on Tourists' Perceptions of a Destination

Concurrent Sessions 2

• A-WORKSHOP: Tourism Marketing: How a Dramatic Increase in Funding... Life Elevated

• B-Agritourism, Farmers’ Markets, and Innovative Initiatives to Promote Public Learning
• Involving County Partners to Regionalize Agri-Tourism in Georgia
• An Overview: The Farmers' Market Promotion Program (FMPP) Grant Program
• Public Art and Science Education: The Clam Trail

• C-Economic Impact of Tourism, Agritourism, and Wildlife Viewing
• Measuring Tourism’s Economic Effects: A Comparison of Methodologies and their Applications
• Economic Impact of Georgia's Wine Industry on Local and State Economies
• Wildlife Viewing in Utah: Participation & Economic Contributions (1996 – 2006)

• D-Rural Community Tourism and Hospitality Development
• Small Islands of Success in Rural Tourism Economic Development
• Initiating Sustainable Community Development Through Tourism
• Hotel Development in Small and Middle-Size Downtowns

• E-Sustainable Rural Tourism Development
• Innovation in Rural Tourism: Insights from Small Tourism Enterprises in British Columbia
• Combining Sustainable Community Development with Sustainable Tourism Development
• The Use of Souvenir Purchase as an Important Medium for Sustainable Development in Rural Tourism

Concurrent Sessions 3

• A-Nature Tourism—It’s All about Birdwatching!
• Trends and Diversity Among American Birdwatchers
• Connecting to the Niche Market of Bird Watchers: The Birder Friendly Business and Birder Friendly Community Training Program
• Winging It: Developing a State Birding Trail for California

• B-Regional Tourism Planning and Development
• Bridging the Mighty Mississippi: Organizing a Regional Tourism Promotion Group in the Miss-Lou
• Zion Canyon Corridor Futures Study
• Integrating Geospatial Tools to Support Rural Tourism: Lessons from Rocky Knob, Virginia

• C-Outdoor Recreation—Trails and Outfitters
• Trails and Their Local Community Context: A Case Study of User Compatibility and Economic Impacts in Northwestern Wisconsin
• Assisting Land Managers in the Planning, Design, and Management of OHV Recreation
• Motivations for Becoming an Outfitter

• D-Research in Agritourism
• What Benefits Do Agritourists Seek?
• Does E-Commerce Work for Agri-Tourism Folks? Comparison between Vermont and Massachusetts
• The California Agritourism Survey: Methods, Results, and Next Steps

Keynote Speaker II—Roger Brooks
The New Age of Tourism: Is It Working for You?

Tuesday, June 16

Concurrent Sessions 4

• A-WORKSHOP: Extension Programming for the Business of Nature Part 1, Part 2
• B-WORKSHOP: The Twenty Ingredients of an Outstanding Destination
• C-WORKSHOP: Roadside Advertising in the Digital Age
• D-WORKSHOP: The Reinvention Mindset: Creating Opportunities from Adversity
• E-WORKSHOP: Considering the Needs of Visitors to Scenic Byways and Tourism Routes Part 1, Part 2, Part 3

Concurrent Sessions 5

• A-WORKSHOP: Bootstrap Tourism: Developing a Tourism Industry from Scratch
• B-WORKSHOP: The Art of Branding a Community
• C-WORKSHOP: Implications of Climate Change for Tourism in North America
• D-Statewide Tourism Programs—Training, Education, and Marketing
• D1 Utilizing Field Training to Build Extension Educator Tourism Knowledge, Skills, and Abilities (KSAs) in Minnesota
• D2 Ohio Tourism Partnership for Economic Development
• D3 Marketing the Experience: Give Your Visitors What They Really Want

Wednesday, June 17

Keynote Speaker III—Dr. Dick Senese
Tourism: Strengthening the Links

Concurrent Sessions 6

• A-Hospitality and Customer Service Training
• Attitudes and Perceptions toward Hospitality and Customer Service Training in Utah
• Customer Service Training with a Tourism Twist: North Carolina Hospitality
• The Oklahoma PRIDE Certification Program: “Linking Customer Service To Community Success”

• B-Tourism and Outdoor Recreation Research—Hosts, Guests, and Providers
• Sense of Place Indicators in Sustainable Tourism Planning and Management
• The Influence of Gender and Age on the Persuasability of Travel Articles and Travel Brochures
• Examining the Relationships between Experiences Attained, Place Satisfaction, Place Attachment, and Overall Experiences in a Nature-Based Recreation Area

• C-Rural Tourism Development Initiatives—Alaska, Alberta, and Armenia
• The Tourism Mentorship Assistance Program: Fostering Entrepreneurship in Rural Alaska
• Ag Tourism Clustering: Country Soul Stroll to Brunch on the Beach
• Opportunities and Constraints of Rural Tourism Development in Armenia: A Case Study of the Goris Region

• D-Agritourism—Heritage Festivals, Consumer Acceptance, and Consumer Preferences
• Cedar Livestock and Heritage Festival Preserving our Heritage and Strengthening our Community
• Consumer Acceptance of Agritourism Activities in the Highlands Region of New Jersey
• Consumer Preferences of Cut-Sunflower Varieties As Indicated By Purchasing Data